Cross-marketing Programs

Modern energy suppliers provide a broad range of offerings to encourage energy efficiency, but generating customer awareness is a major challenge. To address this issue, the Pulse™ Platform displays targeted recommendations and tips to end-users, educating them on relevant products and services from their utility and trade allies.


Alert customers to programs of interest with Pulse™

This analysis is made possible by the Pulse™ Energy Intelligence Engine, which automates the process of identifying energy conservation measures, considering a building’s characteristics and load profile and recommending actions the owner can take to optimize their energy use. A customer with major lighting loads can be made aware of an LED lighting incentive, or a school with high energy costs compared to its peers can be pointed towards an education-focused audit program.